The Importance Of Video Marketing
Bruce Woolley’s famous single, Video Killed the Radio Star, bemoaned the fact that video and VHS cassettes, replaced radio as a popular entertainment. Years after being set aside for the Internet, video has made a comeback: through video marketing
Strategies to Improve Your Social Media Presence and Generate Leads
Marketing through social media is one of the most cost-effective ways to engage with your customers and build brand awareness. Engaging with your customers through social media platforms is more authentic compared to traditional marketing channels. If you build a good social media presence for your business or brand, you will be able to attract […]
LinkedIn Introduces Enhanced Targeting Tools for Advertisers
LinkedIn advertising services are a house favorite of B2B marketers to increase brand visibility and gather more traction. Using paid advertising on LinkedIn can help you target business professionals across a multitude of demographic details. LinkedIn social advertising allows you to target top-of-funnel audience who mean business for a meaningful connection. As LinkedIn users are […]
The Ultimate Pay-Per-Click Marketing Guide to Increase Sales
Pay per click advertising is an integral part of any digital marketing campaign. As the name implies, an advertiser pays to the host platform when someone clicks on the ad. It allows the advertisers to showcase their offerings to an audience that is particularly interested in the products. Small business owners can target potential customers […]
4 Ideas to Increase Sales Through Digital Marketing in 2020
Updating marketing strategies in line with technological developments is essential to stay ahead of your competition. Let’s face it – in the age of the internet, every business aims to increase sales through digital marketing strategies. The right digital marketing strategy is critical to boost your online presence, increase brand awareness and grow your business. […]