The Staggering Impact of COVID-19 on the Education Industry
The COVID-19 pandemic is asserting behavioural changes worldwide. Not only is it affecting business in almost every sector, but it is also forcing many to adapt to the new situation of social distancing. Companies are working hard to incorporate the necessary guidelines into their daily operations by allowing people to work from home. Since quarantine […]
Useful Business Strategies For Independent Entrepreneurs
Running an independent business is nothing short of a herculean task. It is a one man show because you are the marketer, the accountant, the growth hacker and even the HR. Given the fact that there is a rise in the number of solopreneurs and freelancers, the digital world has adapted to the trend and […]
Does your brand have a personality? If not, here are some easy ways to define a brand persona
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How Digital Marketing Led The Groundwork For eCommerce Brands
When we think of eCommerce, the first thing that comes to our mind is digital marketing. It is nearly impossible to separate one from another because digital marketing is the foundation of eCommerce branding. An eCommerce website often relies on digital marketing services and its mediums to promote their products and convert sales. Here are […]
How COVID-19 Is Changing The Dynamics of Marketing
COVID-19 a.k.a coronavirus has infected a considerable chunk of population across the globe. This pandemic has had hazardous effects to not just human health but also world economies. Amidst the lockdown, PM Narendra Modi has asked all the businesses except food, pharmaceuticals and medical equipment, to stop. Some businesses have found a way to sustain […]